Spaces & Stories — Imagine a place

Spaces & Stories is an eclectic collection of out-of-the-ordinary venues and locations. The team approached us to develop a new brand identity for their offering, formerly known as Venue Lab.

Our challenge was to unify the brand's extensive portfolio, which covers more than half a million square meters of hybrid venue space, ranging from historic spaces to sprawling industrial sites. The goal was to create a singular proposition and design an identity that could flexibly accommodate and encapsulate the appeal of a multitude of different event spaces. This identity centers around quality, storytelling, and evocative imagery.

Following the brand launch, we were also tasked with helping to design and manage the build for the brand's new website, which is now live at